Many were waiting for this for a long time. Though Windows 8 has been available as a Developer Preview, Microsoft had kept Windows Store closed and yesterday, Antoine Leblond gave a detailed demo of Windows Store. The below 3.5 minutes video gives a detailed demo of Windows Store
To keep you updated, Microsoft has added a new MSDN blog specific to Windows Store and this is the link. The first post gives an in-depth demo of Windows Store. It's extremely detailed and will take a while to finish reading. To make it easy for you, here is a list of highlights:
- Set of four guiding principles
- Designed for discovery
- Flexible business models
- Transparent terms
- Best economics
- Content Discovery
- search, category browse, ranking lists, editorial curation
- landing page design to push compelling apps to the surface
- categories to help organize the apps—the latest, most popular, and fast rising apps all have dedicated lists
- personalized app recommendations
- Navigation consistent with the model of Windows 8
- Store app catalog will be indexed by search engines (to help those who search web for apps)
- support direct linking to app webpages
- Developers can promote apps from websites
- Windows Store to be activated in 231 markets worldwide
- Market specific catalogues, choice left to developers
- Enterprise
- enterprise apps can be offered in the Store, just like any other Metro style app
- offer support for enterprises that want direct control over the deployment
- Access limitations/restrictions can be applied to Windows Store
- Possible to deploy Metro style apps directly to PCs
- use group policy to permit Metro style app installations, use powershell commandlets to manage Metro apps
- Flexible Business Models
- Developers can manage their customer transactions directly
- full platform support for free/trial/paid apps and in-app purchases
- Time based and feature based app trials supported
- Third party transactions
- Content publishers can have own transaction platform
- Ads
- Choice left to developers
- Transparency and profitability
- provide app acceptance guidance
- provide every developer with technical certification assessments
- App Certification Kit and the SDK included in Windows 8 dev preview
- feedback to developers on why their apps are rejected
- Economics
- Individual registration fee : 49$
- Company registration fee: 99$
- Share upto 80% of revenues, base being 70%
- App moves to 80% revenue base once it generates $25000 revenue
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